Why you SHOULDN’T obsess over the name of your course
Over at Rise to the Top, David Siteman Garland has another quick video about presenting and marketing your online course. Check out the video. In a nutshell, he argues that the name of your course...
View ArticleWho is your course for?
If there’s one question you must answer before you go much farther it’s this: Who is your course for? One of the most common mistakes people make in planning their course: not taking the time to define...
View Articleruzuku: Up Close and Personal (Part 1 of 3)
Part 1 — Getting Started Our Story: How It All Got Started Every company has a story behind it. Here’s ours. Abe… met Rick… … at a local user experience design meetup in a few years ago. As we got to...
View Articleruzuku: Up Close and Personal (Part 2 of 3)
Part II – Values Our Values In our previous post, we introduced you to ruzuku’s story and name. Now we’d like to share the the values that motivate us and guide our work. Our mission is to support...
View Articleruzuku: Up Close and Personal (Part 3 of 3)
Part III – The Big Picture Huge Opportunities in Bringing Lifelong Learning Online In our previous blogs, we talked about ruzuku’s story and the values that upholds the company. Now we would like to...
View ArticleWho is your ideal student?
Let’s say you’re just getting started with the design and creation of your online course. If there’s one question you must answer before you go much farther it’s this: Who is your course for? Because...
View ArticleRuzuku Presents … A conversation with Elizabeth Marshall and Jen Louden
On Wednesday, March 27, 2013 at 1:00 PM Eastern, we’re hosting a webinar with a conversation between two inspirational teachers. Jen Louden (TeachNow) and Elizabeth Marshall (Book Breakthrough) will...
View ArticleBeating the Course Creation Blues, Step 6: Launch! And thank your pilot students
You’re committed to Beating the Course Creation Blues. You’ve got a draft course up and a pilot group of participants on board. Once you’re to the point you can launch the course, be sure to thank...
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